Forty years ago, Dave Liniger, CEO/Co-Founder of RE/MAX revolutionized the real estate industry when he created the RE/MAX business model, which combines a maximum commission concept with world-class support services. The name "RE/MAX" was coined from the words "real estate" and "maximums." The model continues to attract experienced, top-producing agents who lead the industry in individual sales and professional education. The RE/MAX Balloon is one of the most recognized corporate images in the world and has become a symbol of the leading real estate network.
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